||Wed, February 22, 2017 6:00 AM – 7:00 AM PST
Workshop Description:Email is the most cost-effective, targeted, track-able, and efficient way to build and maintain relationships for all types of business and organizations. Small businesses and organizations in South Carolina use email marketing every day to keep in touch with their customers and members. If you're not sure what it is, or where to begin, join us for a FREE SCORE workshop— no technical experience is required!
This session will reveal some simple but effective best practices and considerations for the small businesses or nonprofits seeking to make their email newsletters more effective. Attendees of this presentation will learn: • The different types of newsletters • What to write about in your newsletter or announcement and how to consider using images • Subject line best practices, and when to send your newsletter.